Practical ideas to understand and improve how ChatGPT, Gemini and Perplexity see you. No fluff: metrics, strategy and action.
Best Perplexity Rank Trackers in 2026
A review-date-led shortlist for selecting Perplexity monitoring software without treating sampled answers as a universal search ranking.
Jul 30, 2026 · 7 min read
GuideHow to Track Brand Mentions in Gemini
A Gemini-specific measurement workflow that distinguishes mentions, recommendations, related links and double-check results without overstating a sample.
Jul 27, 2026 · 6 min read
GEOPaying for ads does not make you a source ChatGPT cites
Buying ads does not put you into ChatGPT’s cited sources. OpenAI separates its search bot from its ads bot. What actually works.
Aug 26, 2026 · 6 min
First-party dataAds in ChatGPT, how they work and what your brand can do
Who sees them, how they are bought by CPM or CPC, what we found in 124 ad-carrying answers, and what changes now that Europe is in.
Aug 26, 2026 · 14 min
GuideStrategies to Improve Brand Visibility in AI Search Engines
A decision-led strategy for turning answer gaps into better source material, stronger evidence and a repeatable measurement programme.
Jul 24, 2026 · 6 min read
Our dataSix in ten sources the AI reads never reach an answer
The engines read Reddit 23,433 times and cited it 1,060. The sources that shape what AI says about you without sending a single visit.
Aug 22, 2026 · 8 min
Our dataTwo in three sources AI cites are company websites
20,879 answers across ten engines. Forums account for under 3% of citations, and the AI reads nearly four times more than it shows.
Aug 22, 2026 · 8 min
Our dataZero visibility and eight citations in the same month
The engines cited five of our URLs while never naming us. The three records worth separating, with 30 days of our own data.
Aug 19, 2026 · 7 min
ToolsPeec AI alternatives in 2026
Peec starts at €85 a month. What the other four charge, what you get, and the cases where Peec is still the one to buy.
Aug 18, 2026 · 7 min
ToolsIs there a free alternative to Profound?
One free plan, several trials, and the difference between them that decides whether the exercise is worth starting.
Aug 18, 2026 · 6 min
ToolsAI visibility tools for agencies with several clients
Every tool gives you one project at entry price, so compare the second project instead. €39 for three against €205 for two.
Aug 18, 2026 · 7 min
GEO10 tips for ranking on ChatGPT that the research actually supports
We kept only the tips with measured evidence behind them, from 400+ GEO studies, and put the number next to each one.
Aug 13, 2026 · 9 min
Our dataAI cites deep pages but visitors land on your homepage
Nearly 100,000 cited URLs: only 19.4% are homepages. Yet the traffic AI sends you enters through the home. Two different jobs.
Aug 11, 2026 · 6 min
ResearchHalf of Small Brands Never Appear Once in 37,000 AI Answers
An audit of 533 brands across 19 sectors. And category leaders only win one in three times they get there.
Jul 31, 2026 · 7 min
ResearchRanking in Google’s Top 10 Does Not Get You Into Its AI Answer
714 pages quoted by Google’s AI summary against normal results in the same position. The quoted ones answered the question better.
Jul 31, 2026 · 8 min
AI securityWhen False Information Enters an AI System’s Memory
GPE shows how manipulated evidence can degrade fact verification and why brands need to monitor sources as well as answers.
Jul 29, 2026 · 14 min
ResearchDo AI Assistants Respect robots.txt? A 200-Trial Study
Ten assistants showed sharply different access patterns—and visible answers did not always reveal what the server recorded.
Jul 29, 2026 · 14 min
AI VisibilityAI Visibility Audit Tools Without a Credit Card in the US
Which free tools measure real AI mentions, which only check crawler access, and a report template you can reuse.
Jul 25, 2026 · 10 min
RAG & GEORAG for GEO: Why SEO Still Matters in AI Search
From index to answer: the five stages that determine whether AI can retrieve, use and cite a page.
Jul 24, 2026 · 9 min
Original dataQuery Fan-Out in ChatGPT and Gemini Across 6,352 Searches
We analyzed 1,595 responses to see how widely each engine explores, what it repeats and how to turn those searches into GEO decisions.
Jul 21, 2026 · 9 min
AI VisibilityAI Search Visibility Metrics & KPIs in 2026
Share of voice, mention rate, prominence, sentiment and cited sources: the metrics that actually show whether AI recommends your brand.
Jun 27, 2026 · 9 min
ComparisonBest AI Search Monitoring Tools in 2026
Bee LLM, Otterly, Peec, LLM Pulse, Orchly, Rankshift and Profound compared by price, engines included and frequency.
Jun 20, 2026 · 14 min
ToolsWhat an AI Visibility Tool Is and How to Choose Yours
What an AI visibility tool does and what to check before paying for one.
Jun 16, 2026 · 7 min
How-toHow to Track Brand Mentions in AI Search
Which prompts to track, how often to measure, how to read sentiment and what to do when you don’t show up. Step by step.
Jun 10, 2026 · 8 min
ClaudeHow to Get Claude to Mention Your Brand
How Anthropic’s model recommends brands and what you can do to appear in its answers.
Jun 6, 2026 · 6 min
CompetitiveHow to Watch Your Competitors in AI Answers
Watching competitors in ChatGPT, Gemini and Perplexity reveals your share of voice and where they beat you. What to watch and why.
Jun 2, 2026 · 6 min
SaaSAEO for SaaS Companies, Winning the Category in AI
For SaaS, winning the category in AI runs through comparisons, alternatives and integrations. How to enter the shortlist.
May 26, 2026 · 7 min
ContentHow to Create Content AI Wants to Cite
What cited content has in common: original data, clear definitions and a format that is easy to extract.
May 19, 2026 · 7 min
AEOAn AEO Checklist to Review Your Site Today
Concrete checks to optimize your site for answer engines, starting today.
May 16, 2026 · 7 min
StrategyThe Future of SEO With AI, No Hype
SEO is neither dead nor swept away by AI. An honest view of the future: fewer clicks, more mentions, new metrics.
May 12, 2026 · 7 min
StrategyZero-Click Search and What It Means for Your Brand
What zero-click search is, why AI fuels it, and how to value appearing even without a visit.
May 5, 2026 · 6 min
ReputationWhat to Do When AI Makes Things Up About Your Brand
AI tools invent prices and products that never existed. How to spot those hallucinations and fix them with consistent data.
Apr 28, 2026 · 6 min
AI OverviewsWhat Google’s AI Mode Is and How It Affects Your Traffic
What Google’s AI Mode is, how it differs from AI Overviews, and how it affects your traffic.
Apr 21, 2026 · 7 min
How-toTwenty Prompts to Audit Your Brand in AI Today
Twenty ready prompts to fire at ChatGPT, Gemini and Perplexity and find out how AI sees you right now.
Apr 14, 2026 · 6 min
ReputationBrand Monitoring Tools in the Age of AI
Classic brand monitoring adds a new front: what AI says. What a modern tool must cover today.
Apr 7, 2026 · 6 min
EcommerceAI Visibility for Ecommerce, Showing Up in Product Picks
AI already recommends products. We review what to tend to in your ecommerce so your listings get cited.
Mar 31, 2026 · 7 min
IndustriesAI Visibility for Lawyers, Accountants and Consultants
Professional services get recommended on trust. What signals AI looks at for firms and consultancies, and how to nurture them.
Mar 24, 2026 · 7 min
ReputationHow Your Reviews Shape What AI Recommends
Google, Trustpilot and forums feed what AI says about you. Learn to manage your reviews with AI in mind.
Mar 17, 2026 · 6 min
IndustriesHow AI Recommends Restaurants and Hotels
AI draws on reviews, Google profiles and directories to suggest where to eat or sleep. How to tend your presence to enter those answers.
Mar 10, 2026 · 6 min
StrategyE-E-A-T in the Age of AI, What Changes and What Doesn’t
E-E-A-T does not die with AI, it gets more decisive. We review what changes and which signals you can work on today.
Mar 3, 2026 · 7 min
StrategyPerplexity and ChatGPT, Differences That Affect Your Visibility
Perplexity cites live sources, ChatGPT blends memory and search. What each means for your visibility and where to focus.
Feb 24, 2026 · 7 min
CopilotCopilot and Bing, the AI Visibility Almost No One Works
Copilot leans on Bing and reaches Windows professionals. A low competition channel for your brand to win.
Feb 17, 2026 · 6 min
TechnicalHow Often ChatGPT, Gemini and Perplexity Update Their Information
Why AI sometimes describes you with old data, and how to help it use fresh information about your brand.
Feb 10, 2026 · 6 min
GeminiWhy Gemini Is the Engine You Underestimate Most
Gemini lives inside Google and Android, with huge invisible use. Why underestimating it leaves you out of many answers.
Feb 3, 2026 · 6 min
ReferenceA GEO and AEO Glossary, the Terms You Should Know
GEO, AEO, share of voice, RAG, training cutoff and more, defined short and clear to understand AI visibility.
Jan 27, 2026 · 6 min
ChatGPTHow ChatGPT Search Works and What It Means for Your Brand
ChatGPT Search browses live and cites sources. How it differs from memory answers and how to appear among the citations.
Jan 20, 2026 · 6 min
EcommerceHow to Appear When ChatGPT Recommends Products to Buy
ChatGPT recommends products and is starting to integrate buying. What it looks at and how to prepare your ecommerce to get in.
Jan 13, 2026 · 7 min
MetricsHow to Measure the ROI of Your AI Visibility
Referral traffic, assisted mentions and asking customers: honest ways to measure the ROI of your AI visibility.
Jan 6, 2026 · 7 min
LocalAI Search Visibility for Local Businesses
Google profile, reviews and directories: what AI weighs when recommending a restaurant, clinic or shop near you.
Dec 23, 2025 · 6 min
AEOSeven Mistakes That Keep You Out of AI Answers
Blocking bots, buried content or checking once a month: seven mistakes that keep you out of AI answers.
Dec 9, 2025 · 7 min
StrategyWhere AI Models Get Their Information
Training knowledge versus live search: which sources weigh in AI answers and what it means for your content and PR.
Nov 25, 2025 · 7 min
ReputationHow AI Describes You and Why You Should Watch It
The tone AI uses about your brand affects buying decisions. Where it comes from and how to fix a negative perception.
Nov 11, 2025 · 6 min
TechnicalStructured Data and Schema, Your Best Ally for AI
What schema.org is, how it helps AI understand your business and which types to mark up first, with an honest caveat.
Oct 28, 2025 · 7 min
ContentHow to Write Content AI Understands and Recommends
How to write so ChatGPT, Gemini and Perplexity understand your content and use it when answering, with before and after examples.
Oct 14, 2025 · 8 min
MetricsWhat AI Share of Voice Is and How to Calculate It
AI share of voice measures what slice of your category answers mention your brand. Here is how to calculate it and why it matters.
Sep 30, 2025 · 6 min
TechnicalWhat llms.txt Is and How It Helps AI Read You
What llms.txt is, what it includes, where it goes and why adoption is still early despite the buzz.
Sep 16, 2025 · 6 min
AI OverviewsHow to Show Up in Google AI Overviews
What Google AI Overviews are, how to get in with content and structured data, and what to realistically expect for clicks.
Sep 2, 2025 · 7 min
PerplexityHow to Get Perplexity to Cite Your Site
Perplexity cites live: how to be crawlable, direct and current to get among the sources it shows in each answer.
Aug 19, 2025 · 7 min
ChatGPTHow to Get ChatGPT to Recommend Your Brand
How ChatGPT decides who to recommend and what you can do to get in, between training memory and live search.
Aug 5, 2025 · 8 min
GuideGEO vs SEO: Different Outputs, Metrics and Responsibilities
A practical distinction between optimizing web search results and measuring brand representation in generated answers.
Aug 2, 2026 · 7 min read
AEOWhat AEO Is and How It Differs From Classic SEO
What AEO is, why ten blue links give way to a single answer and how to prepare your content to occupy it.
Jul 8, 2025 · 6 min
GEOWhat GEO Is and Why It Changes Your Content Strategy
What GEO is, how it differs from classic SEO and three or four actions to start showing up in AI answers.
Jun 24, 2025 · 7 min